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3 eCommerce Areas that Require Regular Investment

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"3 eCommerce Areas that Require Regular Investment"

For B2B success, be sure to allocate budget to enhancing and updating your digital channels.

Recent data confirms that digital commerce plays a key role in marketplace survival—and keeping your eCommerce site well-maintained and updated is critical to continuously delivering value for your customers. According to a Forrester and Digital Commerce 360 survey:

  • 70% of B2B buyers plan to purchase more goods and services via digital channels.
  • Spending on B2B eCommerce platforms will reach $1.52 trillion in 2023 (nearly a 30% increase from 2018).
  • Technology must be a top investment to remain competitive

Read on as this white paper reviews three important aspects of an eCommerce site, and identifies the features and technology components that require continual improvement and enhancement.

Offered Free by: Unilog
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