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StreamTV Industry Research: The Future of Subscription Bundling

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"StreamTV Industry Research: The Future of Subscription Bundling"

100+ subscription service executives were surveyed on their views towards bundling, this research reveals their true thoughts on the outlook for bundles

It’s time to embrace the streaming revolution. Streaming service subscribers are fed up. After a decade of new OTT video-on-demand subscriptions, they’ve had enough with the sheer volume of subscriptions required to view all the content they desire. They want less hassle, fewer bills, and the freedom to take control of their services. In short, they crave convenience.

Bango, in partnership with StreamTV, surveyed 108 executives at subscription service providers across various industries, uncovering their true thoughts on subscription bundling. A resounding 81% of executives believed that bundling is the future for their subscription service.

In this report, you’ll learn:

  • The importance of subscription bundling
  • Reasons to bundle subscriptions
  • Ideal partners for bundling
  • What consumers value in content hubs
  • The role of Super Bundling hubs in the future

Offered Free by: Bango
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