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Next frontier for luxury retail blurs lines between physical and digital channels.

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"Next frontier for luxury retail blurs lines between physical and digital channels."

Luxury retailers of the future must be ready to adopt innovative, online approaches.

Luxury retailers must prioritize delivering cohesive experiences for customers, whether they engage through online platforms, brick-and-mortar stores, pop-ups, or mobile apps. Globally, projections suggest that luxury brands could generate up to one-third of their revenue online within the next five years.

The notion of a traditional store is becoming increasingly outdated as retailers, especially in the fashion and luxury sectors, adopt innovative approaches. Read the white paper to explore how these multidimensional, wall-less spaces and virtual environments are providing engaging purchasing experiences that effectively and cohesively blend the physical and digital worlds.


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