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"Design Thinking at Work"

How Innovative Organizations are Embracing Design

More than ever, executives seek creativity and innovation from their teams. Their greatest hope is that their teams will discover a disruptive breakthrough that can dominate their industries. Their greatest fear is to find themselves on the wrong end of disruption. David Dunne, a foremost expert in the field, explains the advantages of design thinking: advance warning of future disruption, a stream of incremental improvements to existing products and even game-changing innovation.

In this summary, you will learn:

• The Three Tension Challenges
• Best Practices for Successful Design Thinking
• Best Practices for Creating a Structure

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